Happy New Year! Diving Full Speed Back to Work
I'm sourcing for A LOT this week + Top tips on landing top-tier coverage you're definitely going to want to read!
Happy New Year all! Hope you all had a lovely break and some much needed time off. I know I did and am very grateful to have been able to spends some relaxing days with friends and family. Now back into the grind…full speed.
A MUST READ to kick off your New Year
Before diving into what I’m sourcing for, I wanted to share this FREE post that’s absolutely PACKED with tips on how to best position your clients for top-tier media coverage.
As some of you may know, fellow writer Jill Schildhouse & I teamed up to create Top Tier Consulting last year to help publicists continue to land top-tier media coverage. In addition to our private agency sessions, we have a weekly Substack newsletter where we put our 2 heads together to do deep dives into topics on how journalists and media/brands can best work together. In the spirit of it being a brand new year & all that jazz, we wanted to share this post on our most popular tips from 2022. Hope you find it helpful! 🙂
We do deep dive articles like this on a weekly basis that land in our subscriber’s inbox so don’t forget to subscribe to our official Top Tier Substack to take advantage of these, plus many additional perks like free monthly Zoom sessions with us, which are open to all paid members!
You can access our Substack, subscribe, and read all of our past posts, plus have the newest ones land in your inbox, here.
What I’m Sourcing For This Week
I started sourcing for a few of these before the holidays but people were busy and I didn’t get everything I needed for some. So if you see some repeats in here, they are still wide open opportunities and I am still in need of sources.
AARP PRINT STORY:
7 Habits That May Be Killing Your Sex Drive
Looking to speak to doctors (not affiliated with brands for this one) who can speak about some of the latest and most interesting studies on things people may be doing that may be messing with their libidos.
AARP:
Sneaky Signs Heart Disease
Looking for doctors who are up on recent studies on lesser known things that may be a symptom of heart disease
MEDSCAPE:
Doctors who have started their own wineries
Still looking to speak to a few doctors who have started a winery on the side or even left their medical practice to do a wine business full time.
GREAT PET CARE
Pictures of Main Coon Cats That Prove They’re Magic
Do you or your client have a Main Coon Cat? If so, we want to run pictures of them in an upcoming photo-driven story I’m doing. Send them on over!
X Best Dog Treat Jars for Storing Snacks
Looking for a veterinarian or pet expert (not affiliated with a pet food brand, store, insurance provider, etc.) to weigh in on proper pet treat storage.
BROOKDALE (blog for leading senior housing company with over 700 North American locations)
Moving With Pets: Looking for some pet experts to talk about how to help a move be easy on a pet
Headaches 101 – the most common types, how to treat them, and when to worry: Looking for MDs
At-Home Science Experiments to Do With Your Grandkids: (No products) but looking for some parenting, DIY experts and scientists to weigh in on this and provide some fun ideas
How to Downsize Your Cooking Strategy: Cooking as an empty nester, party of 1 — looking for chefs and food experts to weigh in on this and provide some useful tips and trick.
Please send all potential sources to NCPajer@gmail.com with the appropriate subject header for the story so I can sift through them easily. I try to get back to most people but can’t always email everyone but do read through all of them. Thanks in advance for sending!
P.S. Keep in touch!
That’s it for now. Enjoy your weekend. :-)